Rushed to Judgment

Talk Radio, Persuasion, and American Political Behavior

David Barker

Columbia University Press

Rushed to Judgment

Pub Date: August 2002

ISBN: 9780231118071

141 Pages

Format: Paperback

List Price: $25.00£22.00

Pub Date: August 2002

ISBN: 9780231118064

141 Pages

Format: Hardcover

List Price: $105.00£88.00

Pub Date: August 2002

ISBN: 9780231504218

141 Pages

Format: E-book

List Price: $24.99£22.00

Rushed to Judgment

Talk Radio, Persuasion, and American Political Behavior

David Barker

Columbia University Press

Convenient, entertaining, and provocative, talk radio today is unapologetically ideological. Focusing on Rush Limbaugh—the medium's most influential talk show—Rushed to Judgment systematically examines the politics of persuasion at play on our nation's radio airwaves and asks a series of important questions. Does listening to talk radio change the way people think about politics, or are listeners' attitudes a function of the self-selecting nature of the audience? Does talk radio enhance understanding of public issues or serve as a breeding ground for misunderstanding? Can talk radio serve as an agent of deliberative democracy, spurring Americans to open, public debate? Or will talk radio only aggravate the divisive partisanship many Americans decry in poll after poll? The time is ripe to evaluate the effects of a medium whose influence has yet to be fully reckoned with.
[A] welcome addition to the growing shelf of scholarly works on radio broadcasting... well documented... offers useful research paths for others to follow. Christopher H. Sterling, Journalism and Mass Communication Educator
[An] important and quite ground-breaking study of American conservative call-in talk radio. Bridget Griffin-Foley, Australasian Journal of American Studies
the volume is useful not only for those who study media effects, but also for those who work in the area of political persuasion. David C. Barker, Public Opinion Quarterly
The volume exemplifies both rigorous and creative sciences. It is appropriate for many political communication and behavior university classes. C. Richard Hofstetter, Political Communication
List of Figures
List of Tables
Acknowledgments
1. Introduction
2. Political Talk Radio and Its Most Prominent Practitioner
3. Toward a Value Heresthetic Model of Political Persuasion
4. Talk Radio, Public Opinion, and Vote Choice: The "Limbaugh Effect," 1994-96
5. Talk Radio, Opinion Leadership, and Presidential Nominations: Evidence from the 2 Republican Primary Battles
6. The Talk Radio Community: Nontraditional Social Networks and Political Participation
7. Information, Misinformation, and Political Talk Radio
8. Conclusion
Appendix A. The Limbaugh Message
Appendix B. Excerpts from the Rhetoric Stimulus
Appendix C. Excerpts from the Value Heresthetic Stimulus
Notes
References
Index

About the Author

David Barker is Assistant Professor of Political Science at the University of Pittsburgh. Prof. Barker has published several articles on talk radio in the Journal of Politics, Social Science Quarterly, and Political Communication.